OpenAl a lansat patru noi opțiuni pentru advertiserii care desfășoară campanii de paid advertising și pe ChatGPT după cum urmează:
- Bulk creation for product feed campaigns
You can now create multiple product feed campaigns and ad groups from a spreadsheet in Ads Manager, with ad templates generated automatically.
- Product review status
If you have product feed campaigns set up, you can now view product review status in the Products tab, making it easier to track products through review and understand why products have been rejected.
- Report conversions beyond your campaign goal through the API
You can now retrieve attributed conversion events beyond your campaign’s selected goal through the public Insights API. For example, you can report on attributed purchases while optimizing for a different event, without changing your campaign’s conversion goal or optimization settings.
- Separate account, brand, and legal names.
You can now manage these names separately in Settings → General: your internal account name, the public brand name shown with ads, and your registered legal name for billing and verification. Account name changes don’t trigger review. Brand name changes pause ad serving until approved. Legal name changes restart business review and may pause serving.
ChatGPT Ads sunt acum disponibile și în Asia de Sud-Est.
